Browsing by Subject consumer engagement
Showing results 1 to 1 of 1
| Issue Date | Title | Author(s) |
|---|---|---|
| 2025 | Brand Love in the Scroll Economy: Emotional Dimensions of Online Consumer–Brand Engagement | Dhawan, Deepika; Singh, Ashima |
| Issue Date | Title | Author(s) |
|---|---|---|
| 2025 | Brand Love in the Scroll Economy: Emotional Dimensions of Online Consumer–Brand Engagement | Dhawan, Deepika; Singh, Ashima |