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https://repositorio.consejodecomunicacion.gob.ec//handle/CONSEJO_REP/11776| Título : | Internal Communication in Pharmaceutical Companies: A Case Study of Portuguese Companies during the Pandemic of COVID-19 |
| Autor : | Garcia, Andreia |
| Palabras clave : | Employee communication health communication COVID-19 pharmaceutical industry |
| Fecha de publicación : | 2025 |
| Editorial : | Communication & Society |
| Citación : | Garcia, A. (2025). Internal Communication in Pharmaceutical Companies: A Case Study of Portuguese Companies during the Pandemic of COVID-19. Communication & Society, 38(1), 1-17. https://doi.org/10.15581/003.38.1.002 |
| Resumen : | While companies across different sectors in the Western world have increasingly begun to value their employees’ roles, this practice is not yet universal in our globalized economy. This research examines how the COVID-19 pandemic influenced employee communication practices within pharmaceutical companies operating in Portugal. Through a survey of communication managers, our findings reveal that these companies not only shifted to online communication channels during the pandemic but continue to maintain these digital platforms as primary communication tools. |
| URI : | https://repositorio.consejodecomunicacion.gob.ec//handle/CONSEJO_REP/11776 |
| ISSN : | 2386-7876 |
| Aparece en las colecciones: | Documentos internacionales sobre libertad de expresión y derechos conexos |
Ficheros en este ítem:
| Fichero | Descripción | Tamaño | Formato | |
|---|---|---|---|---|
| Internal Communication in Pharmaceutical Companies A Case Study of Portuguese Companies during the Pandemic of COVID-19.pdf | 509,13 kB | Adobe PDF | Visualizar/Abrir |
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