Please use this identifier to cite or link to this item: https://repositorio.consejodecomunicacion.gob.ec//handle/CONSEJO_REP/4004
Title: Evita in Spain: Masks of a First Lady
Other Titles: Communication & Society
Authors: Diez-Puertas, Emeterio
Keywords: genre
identity
mass
Issue Date: 2014
Publisher: Communication & Society
Citation: Diez-Puertas, E. (2014). “Evita in Spain: Masks of a First Lady”, Communication & Society / Comunicación y Sociedad, 27, (2), pp.107-126. https://doi.org/10.15581/003.27.35986
Abstract: The Eva`s Peron journey to Spain is a media event and the images generated at that time have become in a essential part of the myth of Evita. However, these images suffer a process of deletion, allocation, appropriation and even confrontation. The mass media face different conceptions of what should or should not be the president's wife: the prodigal lady, the artist lady, the nation lady, the heart lady and the freedom lady, as the United States launches a movie about another First Lady, Dolley Payne. All are female masks represent complex and contradictory discursive constructions of genre in service of political communication.
URI: https://repositorio.consejodecomunicacion.gob.ec//handle/CONSEJO_REP/4004
ISSN: 2386-7876
Appears in Collections:Documentos internacionales sobre libertad de expresión y derechos conexos

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