Please use this identifier to cite or link to this item: https://repositorio.consejodecomunicacion.gob.ec//handle/CONSEJO_REP/7063
Title: Changing Narratives: An Evaluation of Pakistan’s Public Diplomacy Efforts Under Imran Khan
Other Titles: International Journal of Communication
Authors: Mohydin, Ravale
Keywords: narratives
war
diplomacy
Issue Date: 2023
Publisher: International Journal of Communication
Citation: Mohydin, R. (2023). Changing Narratives: An Evaluation of Pakistan’s Public Diplomacy Efforts Under Imran Khan. International Journal Of Communication, 17, 23. https://ijoc.org/index.php/ijoc/article/view/18720/4128
Abstract: In today’s multipolar world, asymmetric power relations are common as nations compete to strive and gain greater access to scarce resources, such as influence and a positive national brand. Discussing the nuanced relationship between nation branding and public diplomacy, along with best practices for both, this article analyzes Pakistan’s past international image through a historical sociopolitical lens as a case study. Then, it evaluates the country’s public diplomacy efforts, including those linked to the U.S. war in Afghanistan, undertaken especially by the Pakistani government under Prime Minister Imran Khan. A growing congruence was detected between Pakistani and Western officials’ communications, potentially signaling a change in perception of Pakistan, particularly in light of regional security and its relationship with the West.
URI: https://repositorio.consejodecomunicacion.gob.ec//handle/CONSEJO_REP/7063
ISSN: 1932-8036
Appears in Collections:Documentos internacionales sobre libertad de expresión y derechos conexos

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